About Insignia

Crafting unique print and digital solutions that will
grow your business.

With over 15 years of industry experience, we have the know-how to tackle any design project, big or small, to help you grow your business.

We deliver a variety of design and communication services, which include: strategy and planning, corporate identity and brand standards, training guides, manuals, recipe books, brochures, annual reports, ad campaigns, trade show graphics, digital templates, illustrations, and more.

Our services


Brand identity and brand standards development play a crucial role in where your company is today, and where it will be tomorrow.


It all starts with a goal. From there we strategize and develop ideas that support these goals, ensuring success.

Print + Digital Design

Specializing in print + digital design, we'll set your brand apart from
the competition.

Illustration + Animation

We create custom infographics and animations that add interest and
tell your story.


Here's what they say...

Insignia Creative has been an indispensable partner to Ignition, providing fantastic creative services and inspired design for my clients. They are reliable, extremely proficient and knowledgeable in their craft, and have consistently delivered fine work. I would highly recommend Insignia Creative to others (and I do!).

Ellyn Winters

President, Ignition

Sara is a high level professional creative designer that possesses excellence in her work and is an absolute pleasure to work with. Her talents go beyond the status quo; she has a flare and insight to create amazing work that results in finished projects that are always within the brand standards and captures the attention of the customers and stakeholders-she is a true compliment to any marketing department.


Duke-Carroll Consulting

Insignia offers quality design, clear aesthetics and fastidious attention to detail. What makes Insignia exceptional, however, is the ability to listen, understand, and deliver visual communications that work with impact that exceeds expectations.

Michael Hostetler

Owner, Jacaranda

Insignia is creative and collaborative, working with our team to find solutions that best meet our needs. Sara always delivers high quality products, and we enjoy working with her.

Hilary Dunn-Ridgeway

Director of Communications, Schlegel-UW Research Institute for Aging

Insignia Creative is our go-to design agency across all of our departments.
Sara is a joy to work with: friendly, prompt, professional, very smart work;
it can’t get any better!

Allanah Cormier

Communications Officer, St. Jerome's University


Say hello!

Get to know us

Sara McCarter

Owner, Creative Director

With a keen eye for detail and design, and a creative instinct that’s right on track, Sara works alongside her clientele seamlessly, offering support in branding, brochures, training guides, magazines, post cards, trade show materials, stationery, posters, and much more. If you can imagine it, chances are, she can design it. When she’s not busy crafting her next idea, you might catch a glimpse of Sara on T.V., making crowd appearances on shows like Marilyn Denis and Canada AM, or even a music video for her favourite band.

Have a project in mind?

Contact us

Brand development

Graphic design services

Illustrations or animations


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Check out our latest work, and get inspired by industry trends and recommendations.

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